The Blog

Notes from the field on revenue, not from a deck.

Field notes on fractional leadership, pipeline discipline, and the operating details of running a revenue org — written by someone who still carries a number.

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How I Scaled Revenue from $2.4M to $12.1M in Under Two Years

A case study on the specific moves behind the number — territory strategy, pipeline discipline, hiring, and the deal work — not just the outcome.

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Fractional vs. Full-Time Sales Leadership: What's Right for Your Company

A founder's guide to the actual tradeoffs — cost, speed, and risk — and when each model genuinely makes sense.

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What Does a Fractional Sales Leader Actually Do?

An explainer for teams who've heard "fractional" thrown around and want to know what it actually means before they bring someone in.

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